Spotting internal linking problems on your site is crucial for maintaining your SEO health. When search engines struggle to understand the relations between content, certain pages may not be crawled or indexed correctly. That’s why this step of SEO Anomaly the SEO audit checklist is extra important.
A social audit investigates your presence on social media platforms. It looks at how many people on Facebook, LinkedIn, Instagram, Twitter, and Pinterest share, comment, and like your content. This audit also checks your website for social sharing buttons, which can encourage users to share your site. A few recommendations for increasing your site’s speed include compressing the images on your website, optimizing your HTML structure, and modifying your server configuration.
If there are issues with your JavaScript, Google (and potentially your users) won’t be able to see your pages properly. When you do, you can improve your rankings in search results. Go through and fix each of these issues to improve your website’s performance. You can also click “Why and how to fix it” or “Learn more” to get advice on solving the issue.
This will also highlight low CTR pages — ranking well but failing to attract searchers. Then, check the Page Indexing Report for crawl errors, warnings, or blocked pages and review the Core Web Vitals Report to find pages failing on speed or usability metrics. Remember that you don’t have to fix everything, but prioritize the most important issues you feel will have the most impact.
Broken links occur when a third-party resource to which you link ceases to exist. You may also want to prioritize the reviewing of pages that show signs of being low-quality. You can do that in Ahrefs’ Site Audit; just head to the Content Quality report. You should always aim to use subheaders to break up your content and make it more appealing.
